Sr Analyst, Programmatic & DS

US-NY-New York
3 weeks ago
Job ID
2017-13242
Category
Media/Publishing

Overview

WebMD (NASDAQ: WBMD) is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education.  Our consumer portals and mobile health applications provide engaging, relevant and credible health and wellness information, personalized health assessment tools and access to online communities.

 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status

Responsibilities

  • Maintaining regular reporting across multiple supply side platforms and header bidding partners, producing analysis and providing recommendations on yield optimizations
  • Partnering with Business Intelligence team to ingest, organize, and present data within automated reporting dashboards
  • Proactive management of floor prices across programmatic platforms
  • Monitoring and reporting on overall revenue share across programmatic partners
  • Partnering with product marketing and adops teams to maintain accurate pricing of audience products across platforms
  • Reporting on 3rd party data usage to our data management platform and partners
  • Analyze overall site monetization across multiple revenue channels
  • Creating private marketplace deals within WebMD’s supply side platforms
  • Creating first party custom audiences within WebMD’s data management platform

Qualifications

  • 4 plus years’ work experience required in digital media, preferably in analytical capacity
  • High proficiency in Excel
  • Previous experience working with supply side platforms, header bidding implementations, ad servers, and data management platforms a strong plus
  • Ability to interpret large data sets and extract insights in order to solve business problems
  • Comfortable working in a deadline-driven environment
  • Microsoft Visual Basic, Python, SQL, and Tableau skills a strong plus
  • Excellent communication skills
  • Ability to work cross-functionally with numerous internal teams
  • Skilled at project tracking and execution
  • Strong ability to multi-task in a fast-paced environment